Consumption of health products "Blue Book on the Development of China's Health Service Industry" released

The "Blue Book on the Development of China's Health Service Industry" was published at the 11th China International Health Expo and the China (Shenzhen) Health Festival 2011. As a bright spot, health science and technology are expected to stimulate the consumption of health products more scientifically. At the same time, the goal of “developing health science and technology and improving the level of health science and health services” has a relatively specific plan.

A consumer experience attracts many eyes

At the Shenzhen Convention and Exhibition Center, Hall 3, G15's Weisheng Exhibition booth, people are surrounded by people in and out. Some of the instruments here attract many visitors. Before an instrument known as the "DDFAO of France," the reporter waited in line for more than an hour before starting the test. Test a total of 3 minutes. At the end of the test waiting for the report, the test doctor told the reporter about the instrument principle and the indicators displayed by the test. This instrument mainly uses the positive and negative electrodes of electricity to comprehensively monitor various tissues and organs of the human body, and accurately evaluates sub-health and early lesions.

For the high value of the reporter's test, a consultant recommended dietary products and health products as control measures.

The reporter saw that in this booth, there are other instruments in operation: photon resonance detoxification cabins from Taiwan, Hongbo wave conditioners from Japan, high-potential health conditioners, and heart rate variability stress analysis system from Korea. and many more.

According to the person in charge at the scene, if you go to the hospital to see what you already have, here you are more focused on predicting what may happen in the future when there is no illness. That is usually referred to as "seeing no disease." After these devices have “diagnosed” physical weaknesses, they targeted consumption of some health foods.

Health food boasting function is annoying

Zhang Dachao, deputy secretary-general of the China Health Association, introduced health foods in foreign countries as health foods, specific health foods, and functional foods. Mainly refers to a food that is suitable for a specific group of people to eat, has a regulating function, and does not produce any acute subacute or chronic hazard to the human body. Health products can usually eliminate body fatigue, regulate body functions, improve sub-health status, promote health, and prevent diseases.

However, for consumers who have not passed the test of equipment, it is not known how to select health products in daily life.

According to statistics compiled by associations at all levels in the country, health care products have become hot spots in complaints received by the Consumers Association of China in 2010. In the consumer complaints received in 2010, health care products increased by 27.0% year-on-year, and health food complaints increased by 23.8% year-on-year. In the nature of complaints for health-care products, apart from quality issues, a high proportion of advertisements and false quality markings and unscientific expression of efficacy were found. These exaggerated propaganda have caused health care products to create a crisis of trust in the minds of consumers. Even some consumers regard all health products as "floods and beasts".

The reporter saw the demonstration equipment of the relevant health care products at other booths in Hall 3. The person in charge of the China Health Products Consumption and Slimming Branch believes that in light of these circumstances, there should be more and more convenient instruments to test the product components in the field, so that there will be enough persuasion.

Earlier this year, the China Consumers Association issued the "Guidelines for Consumption of Health Foods," which clearly stated that health food products approved by the State Food and Drug Administration could be sold and health foods sold must use health food labels and approval numbers. When consumers purchase health foods, they should first fully read the labels and instructions for health foods, confirm that their health needs the health care functions provided by the product, and confirm that they are in line with the “appropriate people” of the product.

According to the relevant person in charge of the China Consumers Association, China Consumers Association plans to further organize consumer rights protection in health products this year. However, according to the reporter's understanding, the “Regulations on the Supervision and Management of Health Food” has not yet been introduced, and the protection of consumer rights and interests and the overall regulation of the order of the health food industry are still lacking tools.

Health service industry appeared ahead of schedule

To make health products more orderly, in addition to supervision, there should be more active and scientific “guided” measures.

The reporter learned that the "China Blue Book on the Development of Health Services Industry" led by the China Health Care Association has for the first time proposed the development goals of the health service industry. In the coming period, the optimization of the structure of China's health care service industry should be reflected in strengthening technical research and development and optimizing product structure. The health service industry must pay particular attention to technological innovation.

According to this goal, by 2020, health care and other health theories will be deeply rooted in people's hearts. The notion of “prevention of illness without disease prevention, disease prevention, and post-ill prevention” will arouse the resonance of more and more consumers. At the exhibition, companies such as Vitamin Life and others participated in the exhibition. It should be said that the health service industry has appeared in advance; and it has been “hot”, indicating that the industry has great potential and space for development in the future.

The data shows that there are a large number of sub-healthy people in China. For these sub-healthy people to improve their physical fitness, if it is said that what health care products are used to promote public health and buy more health care products, and with relatively advanced scientific equipment, first test and then targeted use of related health care, diet And health measures. In this case, there will be technical protection for health care consumption, and the way to change sub-health will be more rational, and health care product consumption will be more scientific.

According to the introduction of the China Health Association, in recent years, a variety of health-keeping methods combining modern life sciences and biotechnology with traditional health care have begun to appear at home and abroad. In particular, the use of mechanical, optical, electrical and thermal energy forms in conjunction with traditional health care is more common.